My Blog

News & Insights

In our blog, we share our opinions and insights on developing trends in the digital marketing landscape. Contact us should you have any queries.


Paid Media Strategy

Paid media includes advertising on websites and apps like Google, Facebook, Instagram, and Twitter. These platforms make it possible for companies to target particular audiences using a variety of ad types, including text, picture, and video advertisements, among...

Does advertising on Facebook make sense?

We all would agree that in business if you want to sell a product or service, then you need to be where your potential customers are. Social media is the place everyone it seems now hang out at, especially Facebook. Advertising on social media, therefore, makes a lot...

Digital Marketing Ideas to Consider During the COVID-19

Our world is facing a very serious challenge with the spread of the coronavirus, but there is hope at the end of the tunnel as the government has started lifting the lockdown restrictions and regulations. Most, if not all, businesses have been greatly impacted as the...

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